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How to Leverage LinkedIn for Leads is a four-part, hands-on course that will help you use LinkedIn to grow your network, demonstrate your subject matter expertise, and generate leads.
How to Leverage LinkedIn For Leads
This is lead generation--without being slimy or "salesy"
In these live, virtual, 2-hour workshops, you will learn how to turn your LinkedIn profile and the platform into a lead generation tool so you can nurture leads without turning into a cringy-DM'ing-spammer.
This course will not teach you how to spam people's email or use cold DM outreach. I have pulled together intelligence from the experts at LinkedIn, SEO Leader Neil Patel, Marketing Expert Neil Schaffer, and dozens of influencers on LinkedIn to give you the best methods to leverage LinkedIn's awesome networking power. You will walk away with knowledge of how to build your LinkedIn presence into a lead-generation engine.
If Your Referrals Dry Up, What Then?
If you are a referral-based business, you always run the risk of your leads drying up. This course is ideal for people who want to build alternative lead sources.
You will learn:
Session 1: Optimize Your Profile
LinkedIn is where your current and prospective customers are. You should be too--but in a strategic way that gives you a return on your investment in warm leads.
Take the guess-work out of LinkedIn, starting with your personal profile. In this introductory free, virtual two-hour workshop, you will:
This session 1 of the comprehensive, four-part course. You are invited to attend this first session for free. There is no obligation to take any other course.
You don't want to feel like this guy when you go to LinkedIn.
You want to feel like this guy on Linkedin!
Session 2: Assemble Your Content
Don't Know What to Post on LinkedIn? Struggle to Post Consistently?Solve all your LinkedIn content and posting problems once and for all.
Join My 2-Hour Hands-On Workshop
Tuesday, December 10, 20249 AM PT/10 AM MT/Noon ET
When you leave this workshop, you will no longer wonder, "What should I post on LinkedIn?" You will know what content to create and how to formulate it. You will gain an understanding of how AI and publishing software can help speed the content creation and posting process. Best of all, you will have a repeatable method to keep the content ideas, creation, and posting going.
If you're going to put time into LinkedIn, you want it to pay off in the form of more leads, more opportunities, and more influence. This workshop will teach you how to be strategic with your LinkedIn posts.
You will learn:
Money Back Guarantee If you don't get value from this class, I'll give you your money back!
The Courses
There's no risk. If you don't like your first paid class, you can have your money back.
Purchase sessions 2, 3, & 4 a la carte for $199 per course, or book all three for $499
This is the last time this course will be offered at this price. The price will increase to $999 in Q2 2025.
FREE | Session 1
Wednesday, November 20, 20249 AM PT/10 AM MT/Noon ET
Optimize Your Profile
● Identify Your Business Goals● Develop Goal-Related LinkedIn Objectives● Learn How To Optimize Each Section of Your Profile For Your Goals● Understand the Function of Each Profile Section● Identify Trust Signals of Strong Profiles● Learn How to Spot & Overcome Profile Weaknesses● Write a Strong Strategic Headline Optimized For Your Goals
$199 | Session 2
Tuesday, December 10, 20249 AM PT/10 AM MT/Noon ET
Assemble Your Content
● What types of content to post● Determine the right topics for your audience● How to structure your posts for maximum engagement● Engage the customer’s journey● Effective use of videos● Develop creation schedule● Review publishing software● Tips for building content habits ● Session 3 preview
$199 | Session 3
Friday, January 3, 20259 AM PT/10 AM MT/ Noon ET
Define Your Strategy
● What is a LinkedIn strategy? ● Marketing strategy versus tactics● Formulate your objectives ● Define your audience● Discover your trust signals● Determine your tactics ● Identify key messages● Examine and determine sustainability● Session 4 preview: Parts of a LinkedIn Lead Gen System
$199 | Session 4
Tuesday, January 21, 20259 AM PT/10 AM MT/ Noon ET
Build Your Lead Gen Engine
● Review objectives & tactics● Create audience list● Using AI effectively● Identify lead magnets ● Write first lead magnet● Create content calendar● Determine the tech platform● Develop calls to action● Build habits & accountability
$499 | All Three Sessions
Tuesday, December 10, 2024Friday, January 3, 2025Tuesday, January 21, 20259 AM PT/10 AM MT/ Noon ET
Sessions 2, 3, & 4
Money Back Guarantee Take a class and don't like it; I'll give you your money back.
I want to join the Leverage LinkedIn for Sales Course, but some or all of those dates don't work for me. Let me know when alternative dates become available.
Download Our Free Infographic on How to Use LinkedIn for Lead Generation